Games journalist Steve Boxer met Sony chiefs regarding the influence of Web 2.0 on the gaming world at the Edinburgh Interactive Festival. Over to Steve for what they said…
The Edinburgh Interactive Festival, which took place on August 13 and 14, is an unusual affair, best described, perhaps as a “boutique” games show. It’s always attended by a small but select band and, as it takes place while the Edinburgh Festival is on, the general vibe is relaxed and holiday-ish – rather than the usual manic nature of games shows in which everyone is trying to sell something. This year, a dream team of SCE people behind Sony’s merging of games and social networking – Jamie Macdonald, VP of Worldwide Studios, Paulina Bozek, Executive Producer of SingStar and Peter Edward, Director of the PlayStation Home Platform Group – gave a joint talk entitled Beyond Social Gaming.
We caught up with them, in a bid to find out the motivation behind Sony’s desire to incorporate social networking into its games and services, most notably SingStar, LittleBigPlanet and Home. And this is what they said:
Q: The whole Web 2.0 influence: was it initiated by the massive success of things like My Space and YouTube? What was the thinking behind it?
Paulina Bozek: For SingStar, it was a combination of two things. Our two main features in SingStar for PS3 are downloading the tunes you want – obviously, it’s always on – and the community uploading of content to share with your friends at My SingStar Online.
Q: Which is classic user-generated content?
PB: Yeah. Yes, it was emerging as a big cultural trend, but we started working on it quite early, and now we’ve finished the title. It has been in production for two years so, two years ago, it was early days. We were already looking towards that. With SingStar, in particular, it wasn’t just about the big online names like My Space and YouTube: people were spontaneously sharing and forming communities. We were constantly getting videos on a Monday morning, saying: “This is my SingStar party,” so it was natural for SingStar to go that way.
Q: You can’t force these communities – they emerged organically. Except that seems to be what you’re doing with Home. When is Home going to kick off?
Peter Edward: We’re still in closed beta at the moment, and we’re looking to escalate the numbers in a controlled fashion. I don’t think there’s any benefit from just opening the floodgates on day one and letting everybody in. We want to scale up the numbers so we can get feedback from the users and find out how they’re using the service. And as the service grows and as we start bringing more people in, we’ll get more of an idea as to how they’re using it and build it up with them, rather than just going out there with a product that ticks all the right boxes. I think that reflects on what you were just saying: that these services tend to grow up organically and, generally speaking, you can’t say: “This is the next social networking site that everyone is going to use: go away and use it.”
Q: Home is something that you see as eventually making money for Sony, isn’t it? But the average PS3 owner will see it as a nice way of getting into online games?
PE: Yes, that’s certainly one of the main attractions to the gamer, who has purchased the PS3 as, primarily, a gaming console. Then, Home will be a nice way of getting into online gaming, as it will allow them to have more control over how they get into the games, who they’re playing against and what type of games they’re playing, rather than what can sometimes be more of a hit and miss affair at the moment. But let’s be honest, most of the purchasers of PS3s are classic 18 to 34 males right now, but there are lots of other family-members and friends who might see them using Home and think: “That looks fun: I’m not normally the sort of person who would use a PS3, but let’s have a go with it.” There are lots of different aspects of Home which I think will appeal to people other than those who just want to get into online gaming.
But as far as the money thing is concerned, yes, obviously, Sony is in it to make revenue from it, otherwise we wouldn’t be doing it. But there are revenue opportunities for everybody there, in the long-term. Obviously there’s advertising and sales revenue for us, even physical sales channels, going through other fulfilment channels for partners.
Q: Such as, say, buying T-shirts in virtual stores?
PE: Yes. But also in the longer term, the parallel of buying a T-shirt for your avatar in Home and, at the same time, buying the same T-shirt for yourself, that arrives at your home.
Jamie Macdonald: Also, in the long-term, there will be the opportunity for people to start up as, say, T-shirt creators and sellers in Home. The revenue streams are there for everyone.
PE: It’s not just B-to-C, it’s C-to-C as well. That’s not day one, but as a platform, we see it as being a revenue opportunity for everybody involved, not just for Sony.
Q: Again, that’s quite Second Life-like. How much of an influence was Second Life?
JM: When we started work on this, Second Life didn’t exist. Our motivation, originally, right from the word go, was that we fed up with going into online games for five seconds before dying, and we thought there must be a better, more congenial way of leading an online existence. That was what prompted us to start developing what has turned out to be PlayStation Home. So, it’s certainly not Second Life.
Q: And there’s the crucial difference that in Home, the environment is fixed and unhackable, whereas most of the worst aspects of Second Life stem from being able to, for example, launch great shoals of flying penises into the environment.
PE: Yes. I think that’s something that, conversely, they’re a bit proud of – the fact that it’s a bit of a Wild West environment. And if that floats your boat, it can be very appealing. But it’s the obvious thing to do, to make comparisons between Home and Second Life, and it’s understandable that people would do that, as they are quite similar, superficially. But Home has been in development for quite a long time, and its roots came from online gaming rather than social networking, and the social networking aspect has grown from that. But Second Life has hardware issues, as obviously it’s PC-based and has to cater to the lowest common denominator, and it’s not an easy thing to get up and running, whereas Home has been deliberately created to be something that anyone can get into. And because it’s on the PlayStation 3, we know the hardware everyone has, and we can exploit that to the maximum.
JM: And the other main thing is that, apart from the whole Wild West scenario, Second Life is kind of a solitary activity, although you’re in an environment where there are other people – but where you are, it’s a solitary activity. Whereas with the PlayStation 3, Home is under the TV, and you’re there, probably with other people, enjoying the experience as a whole. Although there’s only one of you walking around on-screen, it’s more of a family activity.
Q: Which begs the question of moderation, clamping down on griefing and so forth. What have you got in place for that?
PE: There are two answers to that. The first being that Home uses all the systems, the back-end and the standards of the PlayStation Network. Home is not a separate entity in that respect. Clearly, there are some areas where Home is quite a different proposition to the PlayStation Network, so there will need to be additional measures in place. But we have got comprehensive moderation and grief-reporting procedures in place. Essentially, you will be able to avoid people who you want to avoid – to block them out of your experience. We can get a lot of information about the kind of user you are – your age, location and that kind of thing – so we can be pretty confident about knowing you are who you say you are. So we can protect you in that respect.
Q: Will we see areas that you have to be 18 in order to enter?
PE: Yes, probably. In the short-term, there probably won’t be many but in the long-term, we expect to see them. For instance, a casino or even somewhere you can go and see 18-rated trailers for games. That isn’t anything particularly sinister, but obviously, you’d have to prevent 12-year-olds going in there. Obviously, there are other 18-plus areas that you could imagine, but some of those might not come to fruition. But we have the ability to age-protect areas, and I think that’s something that we will inevitably make use of.
Q: Will there be any design tool going out with it, specifically for designing objects?
PE: Absolutely. Again, that’s a bit further down the line – our priority at the moment is to be able to give developers the tools in which to create an experience for users. But once we’ve got those guys up and running, we’ll start turning to user-created content tools. Such as, for example, the T-shirt designer, all the way up to being able to design your own dream apartment. Also things like giving scripting tools. Most users won’t be that creatively minded, probably, but there will be some who want to show other people what they can do, so you could give them Java-scripting tools so they can create their own min-games or something. That’s the sort of thing that can really start to build the smaller, more hard-core community that influences the larger community.
Q: Back to SingStar. One thing I liked was the way it automatically videos you when it hits the chorus. Is that the core of your UGC?
PB: Both the SingStore and My SingStar Online have been integrated so that they’re completely seamless. When you’re buying songs, you don’t have to exit the game and go to a Web browser – it’s an easy, media-rich, fun and spontaneous experience. And the same with the user-generated content. If you’ve got a USB camera, PlayStation Eye or Eye Toy plugged in, it can record you automatically, and it’s so simple to put that online if you want to. A different scenario would be if I’m at a party, and I get my camera out, I have to get that back to my PC. Our ethos is always to build stuff in that is very integrated, very seamless and easy to use, so that people are having fun and participating without having to work very hard. Our user-generated content is around the experience of SingStar, of people performing. When we started doing it, we thought about lots of other platforms that are more open, where you find all kinds of content, like My Space and YouTube. We don’t want to compete with those huge networks. We already know that SingStar has a real hook around this idea of performing, and it’s really universal. So we decided to focus just on singing and performing, and all the fun you can have around that.
Q: And there will be awards for performance of the week and so on?
PB: Our initial launch feature set lets you capture all the videos and store them on your hard disk, so you can upload them. You’ve got an online profile, and it automatically uploads your high scores. You can browse around, have your own gallery space with videos, rate videos and watch the highest-rated videos. But that will evolve, so the next step for us will be to have contests, which would be event-driven. Also, linking up with our marketing site, so we’d be visible on the Web as well. So ultimately, you’ll have your party, and your photos and videos, and you’d send a link to your friends on a Monday morning and, via the internet, they’d be able to see everything. But the key would be that it’s sent up there by the game.
Q: Do you think we’ll see a new generation of pop-stars emerging from SingStar on the PS3?
PB: Maybe, yeah. You’ve seen young bands on My Space. It’s a timeless activity, the idea of girls singing into their hairbrushes, but now you can be online and everyone can see and rate your performance, I think that will have an effect.
Q: And SingStar does actually teach you how to sing somewhat, doesn’t it?
PB: Right from the beginning, we brought in a music teacher. We were discussing what we could do in the game to make it easier and more intuitive. I’ve heard her saying that it’s something she would use in class, not so much to teach singing, but after the lesson was over, for 15 minutes of fun. It’s not a serious training tool by any means, but it does teach you pitch, harmonies and things like that.
Q: How much further can all this Web 2.0 meets games stuff go? What’s the ultimate goal?
JM: To make games more accessible, yes. But there’s a changing landscape out there regarding how people interact with entertainment. People now, out of the box, expect to be able to interact in a connected fashion, and to exchange experiences built around that. I think what we’re doing with Home, SingStar and LittleBigPlanet is, essentially, providing the environment in which people can create their own entertainment experiences and share them with a much wider circle of friends than they’ve had before.
PE: You don’t have to separate gaming from creativity on the user’s part any more. We’ve always said gaming is an interactive experience compared to watching movies, for instance, which provide a passive experience. Now, we’re into another area, where gaming is not just an interactive experience, but it’s an interactive experience with your friends, rather than with the people who made the game. Giving people that semi-ownership of the game itself is great for building up the bond between the games and the gamer, rather than it just being a commodity that you use and, once it’s expired, you move onto the next thing. It’s great, because it gives longevity to games, which was a very difficult thing to do before.

Not much news on LBP, but still an interesting read.
Comment by LBP-addict — Sep 11, 2007 @ 11:30 am
Did you ask them about when we are getting Super Puzzle fighter and tekken online?
Comment by carl — Sep 11, 2007 @ 11:33 am
“I don’t think there’s any benefit from just opening the floodgates on day one and letting everybody in. We want to scale up the numbers so we can get feedback from the users and find out how they’re using the service.”
This comment is the biggest uncertaintly i’ve heard about Home. This basically means there is no release date and that when it does finally come out the fact they are limiting initial number will mean, you guessed it, Europe will not be getting it first. It will be america without a doubt.
Also, I studied Virtual Environments at uni as part of my dissertation, i’m a little concerned how Sony think that we will buy “virtual merchandise” such as t-shirts and what not. We have touched on this slightly with the whole digital download topic with people having different feelings over phyiscally owning something as opposed to digitally.
Also I don’t see how having to walk your avatar to a virtual cinema is going to improve interactivity. The initial appeal of the internet was to cut out the need to have to perform manual physical activities such as walking or even searching for that matter. Maybe instead of giving us “sims-like” personal spaces they hsould allow the creativity to flow further.
This’ll sound very high level I guess but just because we now have the power to replicate the real world do we really want too, surely we should be designing interfaces that take advantage of the new powerful technologies but at the same time improve our user epxeriences.
Alos, I dont think the worlds should be “unhackable” surely the appeal would be for users to change the world as they see fit but then I guess how do you stop people destroying it.
Comment by Terry — Sep 11, 2007 @ 12:04 pm
Is there any news on Homes Release -
October/November?
Also I have a favour to ask - in the near future could you do any article on the main folk that comprise threespeech?
Be interesting to read about.
Comment by JohnSketch — Sep 11, 2007 @ 12:04 pm
Singstar - Delayed
Home - ( most probably) Delayed
Nice to know Sony hasn’t changed.Still no news on both, glad that we are being kept in the dark about everything. And what happened to the Sony response that ‘Threespeech’ was expecting regarding the European Store???? Just another Sony lie????
Comment by Katana — Sep 11, 2007 @ 12:10 pm
@5
You didnt honestly expect a response from Sony did you
Comment by Terry — Sep 11, 2007 @ 12:19 pm
Could you please make the questions bold? It makes it far less a task to read.
Comment by Benny — Sep 11, 2007 @ 12:22 pm
I like where they’re going with this, and to be honest would rather they took their time getting it right. We’ve seen some teething issues with WarHawk (which seem to be getting tackled) and I don’t think that Sony can afford anything similar with their flagship online ‘experience’.
Same for SingStar (which has the potential to take over some serious PS3 time at home when my missus gets her hands on it). Get it right first time, keeping the patches to a minimum and ensure there are regular song updates for the SingStar store.
Hopefully that’s why these things are being delayed. Cocking it up is not an option…
Comment by Dan — Sep 11, 2007 @ 12:33 pm
@3
You don’t have to walk everywhere in home, you can use the integrated psp to transfer directly to the area you wish.
I think what’s great about home is that you can go to the Killzone2 area (or another game related area), read and see stuff about the game, meet and chat to other Killzone players and arrange to jump into a game together. After the game finishes, you’ll be back inside home where you’ll be able to chat with the persons you just played the game with. That’s a huge step forward i.m.o.
I don’t think that the Americans will get their hands on home first. It’s developed in Europe and there are lots of Europeans testing it as we speak (myself included). In fact I think the Americans feel a little left out on this one
P
Comment by LBP-addict — Sep 11, 2007 @ 12:47 pm
@9
dont get me wrong I think Home will be massive, but I do feel there are apsects of it that don’t quite make sense. I love the idea of having media and information all around you and that you can go into other areas and invite people to yours respectively. What I’m not so sure of is things such as the ability to have your avatar sit down in a chair for example. This is an example of what I mean of replicating things in the real world when we don’t really need to, if that makes sense. Its seems very gimmicky, something you’ll do once and never again kinda thing. i’m hoping I am proved wrong, its a damn sight more adventurous than any of the other platforms are doing. Just wish Sony would involve everyone more in its development.
Comment by Terry — Sep 11, 2007 @ 1:07 pm
@10
I agree that the idea of making your character sit down is a gimmick, but I think it’s implemented to make the whole experience more real and to make sure that there is something for everyone (e.g. the ability to buy additional clothes for your avatar). Some people like roleplaying and will be able to live out their virtual self through home. But as I said - there’s something for everyone, and you should use home as you like.
I’ll be using home primarily to meet with friends before and after gaming sessions and also to find news about games. I’ll probably stay clear of purchasing accessories for my avatar, unless I feel the urge to really differentiate myself from others
Comment by LBP-addict — Sep 11, 2007 @ 1:37 pm
@11
Thats true. I wish Sony would unveil their plans for this. For example take your personal space, do you think we can build it from the ground up and make it exactly how we want or will these “places” be prebuilt with just our media and placement of pre-designed furniture making it our own?
I wouldnt want it to get to the point of having to buy virtual paint and wallpapr for example lol but you catch my drift
Looking at the recent video on the US PSN the personal spaces looked very “architectural” if that makes sense. They weren’t the kind of thing your average Joe would be able to create. Coming from a design background it would be good for example if we could do everything.
Will these personal spaces be situated in neighbourhoods or will they exist irrespective of the main central hubs? It’ll be virtaul jobs next lol.
Comment by Terry — Sep 11, 2007 @ 2:27 pm
@12
As said in the article above in time Sony will probably release content tools, so you can build your own dream appartment.
The initial private space you’ll get however is prebuilt, although you’ll be able to purchase a larger space, should you feel the need for it
The same goes for furniture and wallpaper; you’ll get a basic set and the ability to buy additional stuff.
I don’t think there will be physical neighbourhoods, you will choose to go to your home appartment from your virtual psp, and you will be able to send invites through psn messaging to your friends or you can ask someone to follow you to your private space
Comment by LBP-addict — Sep 11, 2007 @ 2:38 pm
@13
It would be awesome if the powers of Home can be used for other purposes, as said I work within the web design industry and it’d awesome to have an online 3d presence such as a gallery for example. This could evetually facilitate trade between users potentially. Could even design some mank wallpaper to sell…
Comment by Terry — Sep 11, 2007 @ 3:22 pm
again they dont answer any questions we have just try to full the hype!
Comment by mrselfdestruct — Sep 11, 2007 @ 3:48 pm
Goodbye Home, goodbye Singstar… goodbye european store…. goodbye PS3?
Thinking about it…
Comment by Shinnok Drako — Sep 11, 2007 @ 6:11 pm
and nothing about the proclaimed to be free GT 5 prologue,
which today was announced to gonna be 45 € in the normal stores….
again threespeech instead of bothering us with updates of news which occured almost a month ago.
why not mentioning the possibility of Fifa 08 in the stores coming thursday/friday.
why not mentioning the sudden change of free GT5 to a almost full money for a 1/10 game
why not mentioning which demos we could expect coming thursday/friday,
why not mentioning why the public beta of Home as of the 1st july as mentioned in the home-roadmap,
is suddenly gone and no one knows when/what/where,not even the beta-testers themself.
this is was gives a blog power.
not this commercial “C how great we are”-crap
Comment by Darkie — Sep 11, 2007 @ 6:34 pm
for the people who do want news regarding prologue:”
GT5 is gonna be released somewhere 2009
16 player online through the playstation network
but also through a direct link with gt5 and HOME
you can visit in-game websites of different carbrands en in the future is should be possible
to download prototypes and play ingame with them
another New fuction in GT-TV,which allows you to view free car-tv shows,like Top Gear or the dutch ” Gek op wielen”,however this is still open for discussion,since Sony is still negiotiating with the various partners..
Comment by Darkie — Sep 11, 2007 @ 6:38 pm
[…] Sony Chiefs on Web 2.0 and gaming […]
Pingback by PS3Blog.net » Blog Archive » PS3’s Home to Get User-Created 3D Content — Sep 11, 2007 @ 8:26 pm
[…] Long interview about Sony’s Home. (link @ ThreeSpeech) […]
Pingback by Vertical Slice: Demos, Delays, Decapitations « Citizen Game — Sep 11, 2007 @ 9:05 pm
I just read that the wireless Bluetooth mic’s will be coming out NEXT YEAR….what a joke, how long have they been plugging Singstar and its not even here yet???? What a joke.
Comment by Katana — Sep 11, 2007 @ 11:31 pm
[…] I have been keeping a close eye on Sony Home the last few months. The PS3 is sexy technology, Home has some great features (i.e. meet in a 3D lobby then go into a game together) and there is a PS3 in over 4.28 million homes. Sony’s virtual world is ripe with potential. Semi-official Playstation blog Three Speech posted an interview with Jamie Macdonald, VP of Worldwide Studios, Paulina Bozek, Executive Producer of SingStar and Peter Edward, Director of the PlayStation Home Platform Group, about the web 2.0 influence on gaming. The interview discusses some of the interesting features of Home as well as a comparison to Second Life. Q: Which begs the question of moderation, clamping down on griefing and so forth. What have you got in place for that? […]
Pingback by The Daily Graze » Blog Archive » Insights into Sony Home — Sep 12, 2007 @ 3:46 am
and then for news of the PS3 ,
another demo has been confirmed:
4 october Ratchet & clank demo in the store.
@ 19 that poss the reason,we havent heard the price of the songs also for singstar
So-Not’s power of the De-laystation
Comment by Darkie — Sep 12, 2007 @ 6:01 am
[…] Full Story: kotaku.com | threespeech.com […]
Pingback by Sony Execs Talk Home’s Adults Only Zones and How You Will Profit at — Sep 12, 2007 @ 7:51 am
“WEB 2.0″ honestly Sony could you try any harder to sound like its 2001.!!!….God i hate all this Sony lifestyle garbage that they are trying to push with all their “RADICAL” marketing its all social networking skateboarders, break dancing, grafitti artists, WEB 2.0 multimedia lifestyle BS aaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaagh
JUST BE A GAMES CONSOLE DROP ALL THIS DATED GARBAGE it makes you look outdated! and never ever use the phrase “WEB 2.0″ again
SHAMEFUL!!!!!!!!!!!!!
Comment by wtf???? — Sep 12, 2007 @ 7:55 am
GT5 is back to 2009? Elite it is then, i’m not waiting anymore.
Comment by Terry — Sep 12, 2007 @ 9:41 am
GT5 allowing us to visit car manufacturer websites, thats awesome never thought of doing that on this thing called the Internet, they invented it in 1995. As for watching Top Gear, look at UK Gold, their playing repeats all the time.
Comment by Terry — Sep 12, 2007 @ 9:43 am
[…] PS3, Home et le web 2.0 : les huiles de Sony livrent quelques détails sur leur stratégie globale sur le blog semi-officiel de la PlayStation, Three Speech [eng] […]
Pingback by fresh (12 septembre 07) | extralab — Sep 12, 2007 @ 9:51 am
Very interesting article. Imagine if in the next series of X-Factor the judges simply picked singers by watching their singstar videos on the PSN. That would save them from having to travel up and down the country to look for the next popstars. More importantly it would free up PS3 time on a Friday night since us gamers wouldn’t have to sit through X-Factor garbage that our wives / girlfriends insist on watching.
Comment by reakt — Sep 12, 2007 @ 11:19 am
[…] Buenas noticias. A través de su blog semi-oficial, Three Speech, Sony ha confirmado lo que muchos deseábamos: que HOME, la comunidad virtual que permitirá a los usuarios de PS3 comunicarse entre ellos, jugar, descargar música, tráilers y multitud de variadas formas de interacción, tendrá, en un futuro no muy lejano, ocultos bonus que la transformarán en la Sodoma y Gomorra de los videojuegos. Cantad todos conmigo: Welcome to Tijuana/ Tequila, sexo y marihuana… […]
Pingback by HOME será un antro de lujuria y perversión at — Sep 12, 2007 @ 11:31 am
@30
I dont speak your language but I recognise the words “home” & “confirmed”… can anyone else elaborate on what this is?
Comment by Terry — Sep 12, 2007 @ 1:14 pm
i think its not going to be that user friendly, it’s gonna take away from the gaming experience and make this a social thing.. but without the games.. how about just a normal interface lobby and cross game invites? you can’t do that now, would you be able to from home?
CROSS INVITES!?!?!?!?!?? is it in home?
Comment by the killa — Sep 12, 2007 @ 2:49 pm
@31
The good news. Through semi-official his blog, Three Speech, Sony has confirmed what many we wished: that HOME, the virtual community that will allow the PS3 users to communicate among them, to play, to unload music, trailers and multitude of varied interaction forms, will have, not very distant, in the future hidden bonus will transform that it into the Sodoma and Gomorra of the videojuegos. You sing all with me: Welcome to Tijuana/Tequila, sex and marijuana
Translations pretty poor though
Comment by JohnSketch — Sep 12, 2007 @ 3:20 pm
@33
Cheers fella, not sure about the “Tequila, sex and marijuana” but guess anything goes. anyone know whats going up on PSN today (here, stateside or other)
Comment by Terry — Sep 13, 2007 @ 10:05 am
@34
There’s rumblings that the FIFA ‘08 demo has been pulled from the European stores on both PSN and Live, nothing confirmed. Apart from that, I think the only thing we can count on is more trailers. Lots of trailers.
That translation is ace, makes Home sound far more exciting than it has any right to at the moment.
Comment by Dan — Sep 13, 2007 @ 1:47 pm
[…] Yakuza 3 is a PS3 exclusiveSony expect 18+ rated areas in Home, such as a casinoTony Hawk’s Proving Ground demo on US PS Store todaySony website still says ‘July-Sep’ for Home release date, so keep your fingers crossed […]
Pingback by PS3 news roundup at — Sep 13, 2007 @ 3:14 pm
[…] Click HERE for the full interview, courtesy of Three Speech. «« Yakuza 3 to be PlayStation 3 exclusive Related articles (select to read) 23-03 Porn in your Home apartment 23-11 Trade your PS3 for $12,500 worth of tacos […]
Pingback by Playstatic » PlayStation Home will include adult-only areas — Sep 13, 2007 @ 4:16 pm
[…] Games journalist Steve Boxer recently interviewed three Sony executives on the influence of Web 2.0 on gaming, a product the company is developing called SingStar, and its new virtual environment, Home. What caught my eye, and got me thinking, was the admonition that Home will pull in a wider audience to the PS3. […]
Pingback by Sony execs hoping Home and PS3 will become a family activity | last100 — Sep 13, 2007 @ 11:07 pm
[…] Una interessante intervista pubblicata recentemente su ThreeSpeech, blog semi-ufficiale Sony, ci rivela alcuni dettagli in più rispetto alle precedenti comunicazioni ufficiali. Steve Boxer, giornalista Sony ha avuto il piacere di intervistare personaggi del calibro di Jamie Macdonald, VP di “Worldwide Studios”, Paulina Bozek, Produttore Esecutivo “SingStar”, e Peter Edward, Direttore del “PlayStation Home Platform Group”. […]
Pingback by Nuovi dettagli su PlayStation Home at Gaming — Sep 17, 2007 @ 4:09 pm
[…] Sony Chiefs On Web 2.0 And Gaming [Three Speech] […]
Pingback by consoleer » Blog Archive » Adult Situations: Sony Execs Talk Home’s Adults Only Zones & How You Will Profit — Oct 10, 2007 @ 8:19 am
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